We understand our clients need more than just data…
We have extensive experience in data processing and analysis enabling our clients to gain valuable insights from our analytical solutions. Our data processing expertise comprises of a highly–skilled team with an average experience of 5-7 years in the respective domain and a Masters qualification in Statistics.
At MWP we provide a wide range of client-specific services for data processing and analysis. We offer several advanced analysis techniques including multivariate analysis like Max Diff, Factor Analysis Segmentation (Cluster Analysis), Multi-dimensional Scaling, Brand Perception studies (Correspondence Analysis).
To process the data collected and insights recorded, we utilize a broad range of sophisticated software customized to our clients’ needs. Data cleaning and validation is important and we use open end coding, basic tabbing, Bivariate & multivariate analysis, Tabulation using any tabulation packages like SPSS, WinCross, Quantum, Uncle, Market Sight, etc, and advanced analysis.
At MWP, we are proficient to interpret any kind of data on any platform. To turn raw data into meaningful information and business insights, we generally use tools like
- Quantum / Qunvert
- Market Sight
- MS Access and other client specified packages.